Train the mind
Led by Anthony Gilbertson — former NZ Navy MCM operator, International Rugby player, and current Top 20 World-ranked Ultra-Endurance athlete.
AG Mental Performance helps elite performers master their mindset, take action, and dominate at the highest levels.

At AG Mental Performance, the mission is simple: to coach and enhance the Mental Performance of professional athletes, financial traders, executives, and business leaders—who operate in high-stakes, high-pressure environments where mindset determines outcome.
Trainability – Mental skills are not optional. Like physical strength or technical ability, they can be coached, trained, and refined.
Simplicity & Execution – I use a clear, practical system that delivers results under real-world pressure.
Science Meets Experience – My work is grounded in both personal elite performance experience and cutting-edge cognitive science.
As a Certified Mental Performance Coach and Master’s-level student in Sport Psychology, I not only coach these principals but live and breath them on a daily basis.
The result, elite performers learn to operate a level up—mentally, emotionally, and professionally—so they can stay locked in, execute under fire, and dominate when the stakes are highest.
The Defenitive Mental Performance Protocol
This isn’t just training—it’s a battle-tested blueprint, built to forge elite minds capable of dominating any challenge. Our program hones 10 critical pillars of mental performance:
Elite Mindset
Motivation & Commitment
Focus & Awareness
Self-Control & Discipline
Process Over Outcome
Mental Imagery & Meditation
Quantum Habits
Time Management & Organization
Leadership
Culture
- The Alter-Ego
Designed for those who refuse to settle, this program sharpens your mental edge, cultivates unshakable discipline, and embeds habits that drive relentless progress.
This is where grit meets precision—equipping you to perform at your absolute peak, no matter the pressure.
Step into the arena with confidence.
Own your mindset.
Command your future.